Funnelish features

Everything from ad click to repeat order

Funnelish runs the full funnel for DTC brands on paid traffic: pages that load in about 0.4 seconds, a checkout and upsells you own, smart payment routing and subscriptions. Here is every feature, how it works, and what it does for your numbers.

revenue processed

purchases completed

brands

of your revenue

Figures as of September 2026

How it works

How Funnelish works, in four steps

From ad click to fulfilled order, as one system you own. Most stores are live and taking payments in under an hour.

  1. 1Create

    Build your funnel

    Start from a template that already sells, a blank page, or a prompt to Funnelish AI. Add your products, then lay out the path a buyer takes: landing page, checkout, upsell and thank-you page. Each step is a page you control, so you can launch new angles and A/B test offers every week.

    Funnelish runs the funnel logic for you: order bumps on the checkout, one-click upsells after payment with no card typed again, and a downsell when someone says no. Bigger orders from the same traffic.

  2. 2Customize

    Make it yours

    Change anything in the drag-and-drop editor: layout, copy, fonts, colors, images and how it looks on mobile. Every page ships on infrastructure built for speed, and full landing pages often load in about 0.4 seconds.

    Save your header, footer or best offer block as a shared component and reuse it in every funnel. Update it once and every page that uses it changes. Point the funnel at your own domain and SSL is issued for you.

  3. 3Payments

    Connect your payment gateways

    Bring the PSPs and MIDs you already run. Connect them in a few clicks and keep your own merchant accounts and rates.

    Add smart payment routing and each payment goes to the right gateway, with a retry on a backup when a card is declined. Subscription renewals use the same gateways and the same routing, so a failed rebill gets a second try instead of turning into churn.

  4. 4Automate

    Fulfill orders on autopilot

    Send each order to your 3PL, your warehouse or a Google Sheet, or sync it to Shopify so orders, customers and stock stay in the tools you know. Funnelish works with or without Shopify.

    Then read your numbers in analytics: conversion rate, AOV and upsell take rate for every step, so you know which angle wins.

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Included

Built into every funnel

The details that protect conversion rate and tracking, included on every plan.

Browse the documentation

Why Funnelish

Why DTC brands scale on Funnelish

Every ad click costs money. Funnelish is built to make each one earn more.

More revenue per click

Checkout and post-purchase upsells you own lift conversion rate and AOV. $3.8B+ processed across 68M purchases says it works.

How Funnelish raises AOV

Pages that load before the scroll does

Full landing pages often load in about 0.4 seconds. Less of your ad budget goes to people who leave before the page appears.

Find winners faster

Launch on Monday. Know your winner by Friday. The builder and Funnelish AI get new angles and offers live in hours.

More approved payments

Smart payment routing across your gateways, for first orders and subscription renewals.

You own it

Your checkout, your domain, your customers, your data and your gateways. With or without Shopify.

Your revenue grows. Your bill doesn't.

0% of your revenue on every plan. Routing (up to 0.3%) and managed subscriptions (up to 0.5%) are the only usage fees, because we run infrastructure on every one of those payments.

“Funnelish tripled our CVR. Same product. Same price. Just less distraction and more direction. Friction kills”

Ecom Matteo on X

“Most ecom brands are losing money in Germany and don't even know it. Shopify pages? Converting at 1-3% Funnelish native landers? 5%+ easy”

Rudolfs on X

“Shopify looks clean. Funnelish converts. One gives you aesthetics. The other gives you 10.29% cvr. Choose wisely.”

Samer Zoubi on Facebook

FAQ

Questions about Funnelish features

How does Funnelish work?

You build a funnel (landing page, checkout, upsells and thank-you page) in the editor or with Funnelish AI, connect your own payment gateways, and point your ads at it on your domain. Buyers pay on your checkout, upsells add to the order in one click, and each order goes to Shopify, ShipBob, ShipStation or a Google Sheet automatically. Shipped and delivered updates can trigger your emails and SMS. Analytics show conversion rate and AOV for every step.

What features does Funnelish include?

A page builder and Funnelish AI, a custom checkout, order bumps and one-click upsells, cart mode, global products, smart payment routing, a local funnel for every market, subscriptions, customer portals, email and SMS automations (abandoned cart recovery included), eCommerce blogs, analytics, order fulfillment with Shopify, ShipBob, ShipStation and AfterShip, and app integrations. Every plan includes the builder, checkout and one-click upsells.

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How long does it take to set up?

Most stores are live and taking payments in under an hour. Start from a template or a prompt, connect a gateway and publish. If you are moving from another platform, migration is free and our team helps.

Do I need Shopify to use Funnelish?

Funnelish works with or without Shopify. It runs your pages, checkout and payments itself, and if you use Shopify, orders, customers and stock sync to your store.

Funnelish for Shopify
Can I send email and SMS from Funnelish?

Yes. To send email from your own domain, add a root domain or a subdomain (we recommend one like mail.yourstore.com), add a DKIM record (required) and a DMARC record (recommended), and the domain is verified in your account. Then create sending identities with a sender name, a sending address and an optional reply-to, or use the shared Funnelish domain. The Send email action starts from ready-made templates (order confirmation, shipped, delivered, abandoned cart and more), a drag-and-drop email editor, rich text, or HTML with a live preview, and every email shows its revenue, sent, opens and CTR on the automation canvas. SMS flows run from a prepaid balance you top up in your account. Phone numbers are stored with their country code, so they sync correctly to Shopify, Klaviyo and SMS tools, and phone inputs can opt customers in automatically.

How automations work
Which payment gateways can I connect?

Any MID, on any PSP, plus PayPal and local methods such as iDEAL, Bancontact, SEPA and Klarna. Apple Pay and Google Pay run through Stripe. Payouts go to your own accounts. A MID we have not connected yet? Say so on your onboarding call and we connect it, through a PSP you already run or by building it for you, fast.

Does Funnelish take a cut of my revenue?

No. Funnelish takes 0% of your revenue on every plan. There are two usage fees, shown next to the features they belong to: smart payment routing (up to 0.3%) and managed subscriptions (up to 0.5%), because we run infrastructure on every one of those payments.

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Make more from every ad you run

Start a free 14-day trial and launch your first funnel this week. Or book a demo and see it on your own offer.

Trusted by DTC brands since 2017

4,600+ brands have processed $3.8B+ on Funnelish

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